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Specialty Stocks

Speciality labels for a unique, premium finish

Distinctive textures and finishes that add depth, character, and shelf appeal

Our specialty paper labels are designed for brands that want packaging to look and feel different. With unique paper stocks ranging from linen and felt textures to pearlised and soft-touch finishes, these labels create a premium look with a tactile edge.

Specialty labels are especially popular for wine, spirits, cosmetics, candles, gourmet foods, and boutique retail products — where presentation is just as important as performance.

Key Features of Specialty Labels

Why brands choose our specialty paper stocks:

  • Wide range of specialty papers – including linen, felt, pearlised, and soft-touch options
  • Compatible with premium finishes – foil stamping, embossing, debossing, and spot UV
  • Flexible supply – available on rolls, sheets, or as individually cut labels
  • Perfect for premium industries – wine, spirits, beauty, candles, gourmet, and luxury retail
  • Adds tactile value – unique textures that elevate customer perception
  • Premium presentation – packaging that feels as high-end as it looks

When to Choose Specialty Labels

Specialty label stocks let you move beyond standard papers to create a distinctive packaging experience. They not only look premium but also feel unique in the hand — instantly adding perceived value to your product.

We help businesses find the perfect stock to match their brand identity and packaging goals. Explore our range of specialty paper labels for a premium finish that looks and feels amazing.

Need Help Ordering Your Labels?

Not sure which specialty stock is right for you? Our team will guide you through the options and recommend the best textures and finishes to bring your packaging to life.You can also check out our free label guide.

Not Sure Which Material Is Right?

The best way to choose is to feel the difference. Order a free sample pack to compare specialty papers with textured, metallic, and other premium options.

Specialty Label Costs

Want pricing clarity? Use our Label Calculator to see instant costs for specialty paper labels in any size, shape, or finish.

Other Popular Stock Options

Alongside specialty stocks, we offer one of New Zealand’s widest selections of label materials. Find the perfect option to match your look, feel, and vibe — from metallic and textured finishes to eco-friendly kraft and recycled papers.

Speciality Labels FAQ

They’re premium paper materials with unique textures or finishes such as linen, felt, pearlised, or soft-touch coatings.

They’re most popular with wine, spirits, cosmetics, candles, gourmet food, and luxury retail products.

Yes — specialty papers work beautifully with foil stamping, embossing, and spot UV, adding even more premium detail.

Most specialty papers are not waterproof, but we can apply laminates or protective coatings for added durability.

Yes. We print and deliver specialty paper labels NZ-wide, with flexible order sizes from boutique to bulk production.

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Free Custom Stickers Sample Pack

Interested in our custom printed labels, but aren’t sure which product or label materials are right for you? That’s ok, we’re here to help. Just let us know what you’re looking for and we’ll put together a sample pack and post it out to you, free of charge.

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