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Label Finishes

Stand-out, high performance labels

From gold foil labels to waterproof stickers, we offer the widest range of premium label finishes in New Zealand

The right finish does more than protect your labels – it elevates them. Whether you want a luxurious effect like foil stamping or embossing, or a performance coating such as waterproof or freezer-safe labels, we’ll help you choose the perfect option for your product and packaging.

Premium Label Finishes

Gold Foil Labels, Silver Foil Labels & Foil Stickers

Foil stamping uses heat and pressure to apply metallic or holographic foil to your labels. Available in gold, silver, holographic, and coloured foils, foil labels are perfect for luxury branding.

  • Creates a premium, eye-catching effect
  • Works beautifully on matte and textured stocks
  • Popular for wine, spirits, cosmetics, gourmet foods, and premium retail
  • Can be combined with embossing or spot UV for standout impact

Spot UV Labels & Spot UV Stickers

Spot UV applies a glossy coating to selected areas of your design, creating a strong contrast. High-build UV adds a raised, tactile effect.

  • Perfect for logos, text, or graphic highlights
  • Glossy contrast against matte backgrounds
  • Adds both visual impact and texture
  • Popular with boutique brands, cosmetics, and luxury packaging

Embossed Labels & Embossed Stickers

Embossing raises areas of your label, while debossing presses them in for depth and distinction.

  • Popular for logos, emblems, and brand icons
  • Creates a tactile, premium look and feel
  • Works best on thicker paper stocks
  • Combine with foil stamping for luxury embossed foil labels

Soft Touch Laminate Labels

Soft touch laminate creates a velvety finish that feels as good as it looks.

  • Luxury tactile effect customers notice instantly
  • Reduces glare while protecting the print
  • Perfect for cosmetics, spirits, candles, and boutique goods

Gloss Labels & Matte Labels (Varnish Options)

Gloss and matte varnishes are a cost-effective way to finish and protect labels while enhancing their style.

  • Gloss varnish — boosts colour vibrancy and shine
  • Matte varnish — smooth, glare-free, modern finish
  • Ideal for high-volume retail, food packaging, and branded stickers

Need Help Choosing the Right Finish?

Not sure which finish or coating is right for your product? Our team will help you compare options – from premium foils and embossing to durable, waterproof and freezer safe labels.

Speciality Label FAQ

A varnish is a thin liquid coating applied to the label surface, while a laminate is a thin film placed on top. Laminates are generally more durable, while varnishes are more cost-effective.

Yes. Foil stamping, embossing, spot UV, and varnishes can all be combined for luxury effects. For example, foil + embossing is a popular choice for wine and spirits.

Not all. Gloss and matte varnishes offer light resistance, but for full protection we recommend laminates or waterproof coatings.

Gloss or matte varnish are the most cost-effective. Specialty finishes like foil, embossing, or soft touch laminate cost more but deliver premium value.

Premium finishes are popular for wine, spirits, cosmetics, candles, gourmet foods, and boutique retail. Everyday retail or shipping labels typically use varnish or laminate for protection.

Yes. We offer foil, spot UV, embossing, varnish, and laminate finishes NZ-wide, available in both boutique and bulk orders.

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Best Label Company in New Zealand

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Free Custom Stickers Sample Pack

Interested in our custom printed labels, but aren’t sure which product or label materials are right for you? That’s ok, we’re here to help. Just let us know what you’re looking for and we’ll put together a sample pack and post it out to you, free of charge.

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